Netflix is set to make its biggest subscription price increase ever Jan. 15 as programming and talent costs climb, which sent its stock soaring Tuesday morning up by $20.91, or just over 6 percent to $353.85.
“We change pricing from time to time as we continue investing in great entertainment and improving the overall Netflix experience for the benefit of our members,” a Netflix spokesperson told The Hollywood Reporter.
As streaming wars escalate, Netflix’s most popular plan will see the largest hike, to $13 per month from $11. That plan offers HD streaming on up to two Internet-connected devices at the same time.
— Read on www.hollywoodreporter.com/news/netflix-sets-biggest-subscription-price-hike-report-1176148